Wood Bar
About Us/Reviews

Opal Cliffs Auto Center was established in the early 1960's. The name derived from the Opal Cliffs area where there were actual opal mines in the cliffs facing the Pacific Ocean. Opal Cliffs Auto Center was originally a full service mobile gas station doing service and repair work. After the original owner retired in 1988, the new owner Kimm Hogue took over. Kimm has been a Santa Cruz resident since 1959 and started working at Opal Cliffs Auto Center in the summer of 1975. When he first started, his duties included pumping fuel and shop cleanup. Applying himself, he quickly developed mechanical skills and soon began his mechanical repair career. Learning the basics with proper schooling, he soon not only repaired vehicles, but also became the manager. Soon thereafter he became the owner. Opal Cliffs Auto Center stopped pumping gas in 1986 to devote the shop to full time repair.

Opal Cliffs Auto Center is ideally located. Below is just a partial list of places you can be shuttled to while your car is being repaired:

Restaurants / Coffee Shops

  • Aloha Island Grille
  • Betty Burgers
  • Canton Restaurant
  • Chill Out Cafe
  • Cliff Cafe
  • Coffeetopia
  • Naka Sushi
  • Mountain Mike's Pizza
  • Paula's Cafe
  • Pink Godzilla
  • Pleasure Point grille/Pizza
  • The Point Chophouse & Lounge
  • Suda
  • Taqueria Vallarta
  • Verve Coffee Roasters

Surf & Skate Shops

  • Billabong
  • Freeline Design
  • O'Neills
  • Santa Cruz Skate Shop
  • Santa Cruz Surf Shop
  • Rip Curl

    Medical / Salons

  • Back In Shape
  • North Coast Vision
  • Santa Cruz Hair Salon

Shopping / Recreation

  • All Shook Up Vintage Clothing
  • Capitola Mall
  • Family Cycling Center
  • Only several blocks from the beach and East Cliff Drive
  • Santa Cruz Harbor
  • 41st Avenue Cinema
  • Zen Island Trading


Fixing Car and Smog Check SignI was freaking out. My suburu was making the most horrible noise on the highway and I had to pull over. This place was the first legit car place I could find. I told them my car was making a funny noise. They took the time out to see what was wrong. I was on the verge of tears and they worked with me. Kim even called the Suburu dealership the next day and had them assist in the labor. They made time for me and worked really hard. I owe them my life. Plus Kim kinda reminds me of my grandpa ; ). I would go back again!!!

- Banika, Scotts Valley

I love this place! Kimm has been there on the corner of 41st and Portola seems like 30 years. He always gets my cars and trucks done when he says he will, usually within estimate. The one time there was a problem, it was over a year later and out of warranty, but he was quick to make it right totally free of charge anyway, even paid for the tow and gave me a free oil change. And the great thing was, I had no idea it was a failed part he replaced the year before! He quoted me $100.00 to diagnose it and could have charged me for the repair for all I knew. THAT'S good service, and that's why I recommend Opal Cliffs to everyone I know.

Big bonus: Location. For smog checks or oil changes, I drop off, and from the shop, you can see 3 surf shops, a couple of skate shops, ten different restaurants, really cool second-hand stores, three chic coffee shops, a liquor store, a few hair salons, a couple of gyms and an adult bookstore. What more could you ask for?

- Steve, Santa Cruz

This place was awesome. Ken was great very helpful and attentive. I was going to replace the front brakes on the weekend but after doing the math that would have taken me two days. Getting all the parts ordered and picking them up then the time and labor to do all the work. Forget about it! Well anyways, I was out at lunch and saw this place and gave it a try. Ken was able to take it right away and i went back to work and in two hours he had replaced both rotors and pads, rotated the tires, changed the oil, changed the air filter and topped off the fluids and gave me an estimate for my next service in about 10,000 miles when I'll probably need a tuneup. In that time he also ran into a few problems removing one of the rotors and he put another mechanic on it and continued with the work to insure I had my car back by the time I got off work.

If I have any others problems with my cars and I can take it over the hill this is where I am going.

Great service, speedy work and reasonable prices.

Highly recommend.

- Joey and Chloe, Campbell

Opal Cliffs Auto Center - 831-475-0284 - 4001 Portola Drive, Santa Cruz, CA 95062
Hours of Operation: Monday – Friday - 8 a.m. – 5 p.m.

Green Business

Payment Types Accepted - Visa, Mastercard, Discover, Money Order, Check